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The Rolling Billboard

Rob Frierson • Apr 08, 2019

Advertise your business every time you get in your car!

Some things to remember when wrapping your vehicle!
COLOR
Make sure you are noticed with splashes of color!  Your vehicle is now your canvas.  Make it work for you!  
If your truck is black and you have a black logo, never fear, we can add a white background behind your logo to make it pop!
If you want people to remember your marketing, make your vehicle a bold color!  A bright blue vehicle is easily remembered over a black one.
Go for something DIFFERENT and UNUSUAL.  Every pool company wants water somewhere on their vehicle. Because they work with water ALL THE TIME.  But, make a SPLASH with a different accent color  (LIKE ORANGE) to turn your pool company's logo into something MEMORABLE.

WORDING
Make sure your wording is short and concise.  Remember, driving on a freeway, people don't have time to read EVERY WORD.  So, you say it with SHORT words that get the point across.  Make them big enough for someone to be able to glance and read quickly.  The eye tells the brain very quickly what it just saw.  So, you comprehend AFTER you have read the word.  

PICTURES
A picture is worth a thousand words!  Use clear, crisp photos for people to get an idea of what you do.  It doesn't matter if it's a cartoon, a real photo or just your logo. Make sure your photo draws attention to your vehicle.  You want people to be able to see the photo clearly.  No one will spend time trying to make out what the image is.

PLACEMENT
You should have a full image on your vehicle that flows and tells a story about your business.  Don't forget to use the windows and the back of the vehicle.  When people are behind you at a stop sign, now is the time that they have a moment to get your number down to call you later.  Make it as EASY as possible for them.  Use your FACEBOOK, Instagram and QR Codes to allow people to find you QUICKLY without them spending a lot of time trying to jot that number down.

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